This event launched in 2015 is a biennial exhibition and gives anyone within the bakery, butchers and food to go sectors an opportunity for exhibitors to showcase products, or for visitors to source new innovative food and drink products for your business.
Exhibitions are one of the most powerful, versatile and cost-effective marketing tools available. Not only do they generate sales leads, they also close sales effectively
5 Reasons to Exhibit
- Meet and Connect with Prospective Customers
One of the greatest advantages of exhibiting at a trade show is that it allows you to meet and connect with prospective customers in person instead of communicating with them over the phone.
- Strengthen Bonds with Existing Customers
Meet your existing customers face to face. While most of today’s business is conducted over the e-mail- inbox or phone, face- to-face, meetings are undeniably a more cost-effective and efficient way of closing a deal.
- Seek Out New Developments in The Industry
Trade shows are a place for businesses to announce and display their latest innovations and developments and learn from each other.
- Learn what your competitors are doing
It pays to keep up to date which what your competitors are doing. Exhibiting at a trade show allows you to observe what your competitors are doing right and apply their tactics to your own business. Good businesses are aware of what their competitors are doing.
- Expand your Database
Nothing gives you a qualified sales lead quite like a trade show. All visitors to your stand are prospective customers that you’ve personally connected with. A name, e-mail, telephone number you could never hope to reach using outbound sales calls. This is an invaluable resource to market your products or services.
Now in its third year – well established within the diary amongst many leading retailers, wholesalers, food manufacturers and ingredient suppliers.
5 REASONS TO ATTEND
Exhibitions provide many opportunities to connect with other local suppliers, allowing you to meet like-minded individuals and subsequently, influence the best contacts which is invaluable in today’s competitive market.
Education Knowledge and All Things Trending
Exhibitions are a great place to educate, learn and polish up industry skills, find out about the latest innovations and trends.
This is a great interactive platform environment. You will be able to watch live demonstrations and see new products that give you the opportunity to examine, handle, compare, see, experience and taste
Imagine you can have that face-to-face meeting with that person you have been waiting months to get in front of.
Many exhibitors are offering incentives to buy. Whether it be a Buy One, Get One Free or a first-time buyer discount. Existing buyers can also benefit from exhibitors’ incentives from loyalty discounts. A face to face negotiation is the most power tool you can have at exhibitions.